We introduce students to twelve virtues to guide their thinking and behavior on the entrepreneur journey. The twelve virtues have been chosen because they constitute the heart of good business and entrepreneurial character. The virtues cover three spheres of business practice: cognitive, individual, and social. Developing the 12 virtues will promote good business practice as well as good citizenship.

The twelve virtues are: rationality, objectivity, imagination, skill, courage, self-esteem, ambition, perseverance, integrity, justice, leadership, and trust.

The curriculum consists of thirty-six activities to be used as a supplement in the classroom. Or can be expanded into a full year course. Ideal for grades 8-12.

Curricula Includes:

  • Instructional handbook

  • Interactive student workbook

  • Online delivery of course content

  • On-site training (optional)

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